Wednesday, March 17, 2010

Blog Entry #5.3- TV PSA 2

  1. Campaign Title:
    Adoption
  2. Advertisement Title:
    paintball
  3. Web Address: www.adoptuskids.org, www.adopte1.org, www.youdonthavetobeperfect.com

  4. What was the target audience of the PSA? Adults

  5. What social benefit was promoted by the PSA? The socail benefit that is promoted by this PSA is Finding a Child a happy home.

  6. What was the “tag line” of the PSA?
    "you dont have to be perfect to be a perfect parent.
  7. What organization sponsors this PSA? U.S. Department of Health and Human Services Administration for Children and Families, The Adoption Exchange Association and The Collaboration to AdoptUsKids
  8. Describe what is shown/happens in the PSA.
    In this PSA it shows a parent making a plan, but he gets distracted during this game of paintball. So him and his sons are shot by the other team. This is symbolizing non perfection.
  9. Describe what makes this PSA memorable? This PSA was memorable because it caught my attention. i found the connection to imperfection and an Imperfected plan very amusing.

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